A strong SEO campaign begins with a thorough and intelligent analysis. With over 13 years of experience in the field as an SEO freelancer in India, I, Sajay Yadav SEO, start my work with a detailed SEO audit. An in-depth study of the website allows me to identify the errors that result in ranking challenges and potential growth. I rectify them by using the SEO strategies that focuses on understanding the competitor benchmarks, user intent, SERP performance and most important the use of correct keywords. The audit is incomplete without a tailored strategy catering to individual business that includes a result-driven plan that centers around long-term organic growth backed by data.